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WyvStage · Musicians, creators and film teams

Let platforms grow your audience. Keep the business on your own site.

Whether you are a musician, creator, director or film team, we move your audience from the platforms to your own site, your store and your opt-in list. Discography, filmography, clips and trailers at one address, plus merch, digital products or course sales. During a release, premiere or launch, PR, creator and ad campaigns run with the same team.

  • The site, store and customer list are yours
  • We take no cut of your sales
  • Shopify infrastructure
Let's build the setup that fits you See the packages
cabamusicofficial.com
selcukabay.com
erkanozcanfilms.com

Real data · Spotify for Artists

Where is this audience?

From the Spotify for Artists dashboards of two artists on our team. One has finished a campaign, the other is at the peak right now. They have the same thing in common.

Artist A · Campaign overFrom 5,957 listeners to 134.5,957 listeners in the previous 12 months, 134 in the last 12 months. Of those 5,823 people, the number whose email they hold: 0.
Artist B · At the peak right now16,662 listeners. 82 who listen on purpose.Monthly listeners rose 467% in the last 28 days, but only 82 active listeners come on their own. The rest come from editorial playlists. When the playlist changes, this audience goes too.

Source: Spotify for Artists screenshots, 26 October 2026. Artist names, song names and playlist names are hidden; the figures are unchanged.

The problem

Your audience is big. Your income is in someone else's hands.

SponsorsIncome depends on a sponsorWhen a brand deal ends, the month ends with it. Without a product of your own, you chase a new deal every month.
AlgorithmReach hangs on one updateWhen a platform cuts your reach, you have no other way to get to your followers. Without your own customer list, your audience is rented.
Link-in-bioSales scatter across five linksThe product is on one site, the course on another platform, the order in a DM. Every extra click loses the buyer halfway.

A familiar story

The 30 days of a release.

A single, a trailer or a video: most releases follow the same path.

01

The release goes out

Spotify, YouTube, Instagram or the premiere. The posts go up and the waiting begins.

Flip the cycle: let platforms do the discovery, and let the audience grow on your site.

Rented or yours

Let platforms do the discovery. Let the audience grow on your site.

Platforms onlyYour own site and store
Follower / listener data Stays on the platform Opted-in emails sit in your dashboard
Announcing new work Depends on the algorithm Straight to the opt-in list, no ads
Sales Scattered across links and DMs One catalog, one checkout page
Your own domain and design No Yes
Product shelf on Spotify and YouTube No Yes (with Shopify, subject to eligibility)

What you can sell

Whatever your audience wants, it's in your store.

Physical or digital, in one store with one checkout page.

PhysicalMerch, vinyl and collectiblesT-shirts, mugs, records, limited editions. If you don't want to hold stock, we work with print-on-demand apps.
DigitalDigital productsFiles such as templates, presets and e-books, delivered automatically after payment.
KnowledgeCourses and workshopsSales of recorded or live courses and the attendee list, all in one store.
FilmFilmography and press kitFilms, trailers, crew and press kit on one site, with downloadable files for festivals and press.
MusicPre-orders and limited editionsPre-orders ahead of a new release and a limited-run edition setup.
PartnershipCreator collaborationsWith Shopify Collabs, other creators recommend your product, with sales and commission in one dashboard.

Channels

Where your audience is, your product is there.

Your store works from a single catalog and connects to the channels that fit. Each channel has its own eligibility rules; we check them together before setup.

01YouTube ShoppingOn eligible channels, products appear under videos, in the store tab and in live streams.
02Spotify merch shelfYour Shopify store connects to the product shelf on your Spotify artist profile.
03Instagram and FacebookThe catalog syncs to Meta, so one tap takes people from a post to the product page.
04Email listWith every order and sign-up, the details of people who opted in land in your account, so you announce new work without ads.

Growing with our services

Make the site the center. Let the campaign flow to it.

Musician, creator or director: each step is one of our services. You can take them all together or one by one, with measurement at every step.

  1. Gather your audience at your own address
    Web & Shopify
    Step 1

    Gather your audience at your own address

    Listening, watching, merch, tickets and an opt-in email list, all on a site and store under your own domain. Platforms handle discovery; the lasting connection is built here.

    After every release, you keep your own list.

    Web & Shopify catalog
  2. Content made for the release period
    Creative & Content
    Step 2

    Content made for the release period

    Clip cuts, covers and posters, short videos and trailers, sized for every channel and in one visual language.

    The release looks equally strong on every channel.

    Creative & Content catalog
  3. Get into the press and publications
    PR & Media Relations
    Step 3

    Get into the press and publications

    We take the story of your release to the right outlets: news, interviews and sponsored articles. Paid placement options are verified before we send a quote.

    Anyone searching your name finds you in the news too.

    PR & Media Relations catalog
  4. Spread the word with the right creators
    Influencer Marketing
    Step 4

    Spread the word with the right creators

    Your song, film or product in the videos of content creators whose audience fits you. We handle creator selection and the brief.

    New listeners and viewers come from someone they trust.

    Influencer Marketing catalog
  5. Send ads to your own site
    Digital Ads & Performance
    Step 5

    Send ads to your own site

    Meta ads and, where eligible, Spotify ads flow straight to your site and your list, and we measure who came and what they did.

    The ad budget also works for your next release.

    Digital Ads & Performance catalog

Packages

Build once. Grow with every release.

A one-time project fee. No monthly WyvUP fee and no cut of your sales.

Independent artist · Shopify

Artist Store

For artists who are starting to build their own audience and opening up to sales with merch and records.

Based on scopeone-time

  • A site and release pages made for your artist
  • Embedded Spotify and YouTube players
  • Email newsletter sign-up flow
  • Setup of merch and record products
  • Spotify merch connection
  • Bandsintown connection
  • Product catalog, cart, checkout and order flow
  • Launch on your own domain and dashboard training
Request a quote
Record company · label · Shopify

Label Store

For teams that manage several artists, a catalog and a fan list in one place.

Based on scopeone-time

  • Everything in Artist Store
  • A page, collection and newsletter segment for each artist
  • Bandsintown pages for all artists
  • Release catalog and discography structure
  • Pre-order and limited edition setup
  • Advanced merch collections
  • Team training and post-launch support
Request a quote
Independent artist · Wix

Artist Site

For artists who don't need a Spotify merch shelf and want to set up their site, releases, email list and YouTube store.

Based on scopeone-time

  • A Wix site and release pages made for your artist
  • Embedded Spotify and YouTube players
  • Email sign-up form and newsletter flow
  • Setup of merch and record products
  • YouTube Shopping connection (subject to channel eligibility)
  • Product catalog, cart, checkout and order flow
  • Launch on your own domain and dashboard training
Request a quote
Record company · label · Wix

Label Site

For teams that manage several artists' sites and release catalogs on Wix.

Based on scopeone-time

  • Everything in the Artist Site package
  • A page and catalog structure for each artist
  • Release catalog and discography structure
  • Pre-order and limited edition setup
  • Advanced merch collections
  • Team training and post-launch support
Request a quote

Platform, country and channel terms may change; Spotify and YouTube eligibility is verified before the project.

Our work

What we've built for people on stage.

All our work
  • Artist site · Content

    Çaba

    Music artist. Music projects, digital visibility and content that reached an audience of 1 million.

    Open site
    cabamusicofficial.com
  • Artist site

    Selçuk Abay

    Musician and music producer. Songs, clips, discography and Spotify previews on one site.

    Open site
    selcukabay.com
  • Director site

    Erkan Özcan

    Film director and screenwriter: Son Bir Tatil, Kar Masalı, Cici Anne. Films, promos and contact on one site.

    Open site
    erkanozcanfilms.com

Our work

Music, film and game sites that are live.

Çaba Website Çaba A separate stage for every song. Clips, the album countdown and the press archive at one address. Selçuk Abay Website Selçuk Abay Songs, clips, discography and Spotify previews.
Okay Aybey Website Okay AybeyThe new album “Gelenekten Geleceğe”: the words of folk bards set to modern rock.
Erkan Özcan Website Erkan Özcan Film director and screenwriter: Son Bir Tatil, Kar Masalı, Cici Anne. Films, promos and contact on one site. BrimFox Games Website BrimFox Games A digital archipelago where every island is a game: game worlds, characters and prototypes you can play in the browser.

WyvStage

Keep your next release for yourself.

Let's turn your ideas into strong brands, and your brands into lasting growth. The first call is free.

Book a callhello@wyvup.com
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